So I read again something about the SEO and decided to make some changes to my portfolio site at josefrichter.com Here is what changes I did:

• Changed services.html name to logoandwebdesign.html to get keywords into url
• Changed identity.html to logo.html to get less specific keyword, more likely to be used in search
• Changed title tags, so that they do not start with “josefrichter.com – bla, bla,…” (useless for reader) but with key message “simple and clean web design…”. This is based on a recent Jakob Nielsen’s Alertbox advice.
• Also changed “corporate identity” to “logo & corporate identity”, because I think most people outside the marketing business do not know and do not use the term “corporate identity”.
• Changed respective links’ descriptions.

Will see what the impact will be. Am I wrong in something? Do you have better ideas? Please share.